One of the more prominent beauty trends of recent years has been the 90s resurgence. A certain Jenner and her famous lip liner and MAC’s lipstick in Velvet Teddy have been almost ubiquitous in trendy makeup looks. And undeniably, it’s a distinctive and pretty trend.
But in recent weeks, I’ve been vibing more with the subsequent decade. From neutrals into poppy brights, from nudes to neons, I’ve been enjoying a 00s makeup renaissance. Here are the best products to help you party like it’s 2004.
Starting with base – I truly believe there is no better than Estee Lauder’s Double Wear. It gives full coverage but blends easily, and, as the name suggests, will last all day. It walks a fine line between a matte and natural finish, and while it certainly looks makeup-py, it rarely looks cakey or unflattering. I do recommend one decidedly modern innovation alongside it though: the Beauty Blender.
Highlighter was not nearly so popular in the 00s as it is now, which is a real shame. To achieve a glow to you complexion without it, try a shimmery, dimensional blusher. Ciate’s Glow To Illuminating Blushes are ideal, and they come in gorgeous, pastel-ly 00s shades. In Too Deep is a beautiful lavender, Baby Doll a poppy bubblegum and Pinch Me a warm and creamy coral.
For eyes, there are a few options. One super 00s look is a wash of matte white eyeshadow all over the mobile lid – MAC’s Gesso is perfect for this. A bright pop of colour in the waterline is also highly encouraged, such as the almost Neon Freak by Urban Decay. Sparkle is another great look, and the Bobbi Brown Sparkle Eyeshadows are somehow both glittery and subtle. Baby Peach and Ballet Pink give an iridescent, almost wet look to the lid. And with any look, dramatic and obvious lashes are essential. Benefit They’re Real Mascara is a classic with good reason: easy application, buildable (but not clumpy) volume and a long wear time with minimal crumbling. For extra lash drama, the Kiss False Eyelashes come in great 00s styles – Iconic are fluttery and lightweight but still attention-grabbing.
Lips can either be plump and glossy or super defined. If you’re a liner addict, a warmer, brickier tone like Stila’s Stay All Day Lipliner in Marsala will drag you into the 00s. Try to line more towards the outside for a retro look. If you’re after something softer, MAC’s lipstick in Angel is ideal – frosty, slightly shimmery pink goodness that doesn’t look too obvious. For gloss, a modern update on the 00s classic are the Clarins Instant Light Natural Lip Perfectors. They feel almost like a balm on the lips, but give a plump and sheeny, undeniably glossy effect. The shade Toffee Pink is a gorgeous, mauvey nude which suits everyone.
The finishing touches to a true 00s look are the hair and the nails. A Kiss Press On French manicure is really the only way to go – and application is easy even for an oaf like me. And as for hair, it must be straightened to within an inch of its life, then serummed down for maximum sleekness. John Frieda Frizz Ease is really the only 00s options – the Extra Strength 6 Effects Serum is truly an icon of the decade.
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Images: Pamela Anderson
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